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​Corporate Social Responsibility and Business Growth: Collateral Effects on Business and Society

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Author: Andrée Marie López-Fernández
Deptartment of Doctoral Studies in Administrative Sciences at the Instituto Tecnologico y Estudios Superiores de Monterrey, EGADE Business School Mexico City Campus, Mexico
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"The work of Lopez-Fernandez not only provides solid elements for discussion but opens the door to a range of questions on corporate social responsibility and its relationship with business growth. - Reviewed by Dra. Connie Atristain Suárez, Universidad Panamericana, Campus México, Escuela de Ciencias Económicas y Empresariales (ECEE)

To read the review in its entirety, click here. 

Council Women and Corporate Performance in the Brazilian Capital Market

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​Authors: Clea Beatriz Macagnan, Carine De Oliveira and
​Melissa Gerhard
Sabbatic Time in MIT – Sloan School of Management, et. al
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“This book contributes to an important and timely debate about gender diversity on corporate boards. Brazilian regulators and politicians have long debated the implementation of mandatory requirements on women representation on corporate boards. The authors shed light on this issue by looking at the performance implications of women appointments to Brazilian corporate boards. The findings shed light on the cost-benefit tradeoffs of governance reforms around the world and, in particular, in emerging economies like Brazil.” - Rodrigo S. Verdi, Associate Professor of Accounting, Massachusetts Institute of Technology, Sloan School of Management, MA, USA

Dynamic Consumer Theory: A Premier Treatise with Stochastic Dynamic Slutsky Equations

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Author: David Wing Kay Yeung
Shue Yan University, Hong Kong and St. Petersburg State University, Russia
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"As a researcher I found this book as a pioneering and fundamental work of dynamic consumer theory. There is no other work which goes as deeply into this field than this book. It is not only an excellent reference of the field, but Dr Yeung, as the leading researcher of this field, introduced many new developments and results, some of which were not published before. The logical, and well-structured development of the material, the precise mathematical derivations, the well explained economic content, make this book easily accessible to students and help them to understand even the most complex and advanced ideas. At the end of each chapter the notes give direction for further readings and the well selected problems help the students for deeper understanding of the material. In summary the book is highly recommended to all students and educators in mathematics and economics and also to researchers who are interested in dynamic modeling, optimal control, microeconomics, and consumption theory. The mathematical methodology can be also applied in many fields of engineering, such as systems and control engineering, so engineers on these or on related areas can also benefit from this book." - Reviewed by Ferenc Szidarovszky, Professor, University of Pecs, Applied Mathematics Department, Hungary.

To read the review in its entirety, click here.

Scientific Writing for Impact Factor Journals

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Author: Eric Lichtfouse
INRA, Agroecology Unit, University of Burgundy, Dijon, France
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To read the review click on the corresponding link below:

Journal of Fish Biology - Reviewed by Ian J. Winfield, Centre for Ecology & Hydrology, Lancaster, U.K.

Journal of Medical Genetics - Reviewed by M. Alriyami and C. Polychronakos, University, Montreal, Québec, Canada

Materials and Corrosion - Reviewed by Ralph Babler, BAM Federal Institute for Materials Research & Testing, Germany

This book has also been reviewed by Josh Grossman, , Colonel {r}, U.S. Army Medical Corps, M.D., FACP. To read the review, click here.

Small Business in Brazil: Competitive Global Challenges

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Author: Maria Alejandra
Caporale Madi
UNICAMP/Visiting Professor UNIFESP,
Brazil; Avocational Lecturer Steinbes University Berlin

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"This book is a welcome contribution to the – still limited – knowledge we have of small business, particularly those in emerging countries. This addition to knowledge is specially welcome as the study focuses on Brazil, a country at the forefront of development and global integration and yet one in which the small business sector plays a vital part in the country’s economy, society and political life. The author is well placed to tackle the difficult issues raised in the book given her knowledge of the financial sector and of the global economy as well as of the small business sector.”- Reviewed by Grazia Ietto-Gillies, Emeritus Professor of Applied Economics, London South Bank University, Visiting Professor Birkbeck University of London, UK

"This book is a rarity in the English language. The great strength of this book is its critical but nuanced analysis of the challenges facing small business in Brazil from a global perspective. Small businesses in Brazil, as in many countries of the global south, have historically played a crucial role in promoting socio-economic development. This has certainly been the case in Brazil, where small businesses have for decades provided unique economic opportunities for millions of Brazilians. With the arrival of economic globalization, the long-term sustainability of small business, as Dr. Madi clearly explains, has been put into question. This book is a required reading for all of those interested in understanding the challenges and dilemmas facing small business in Brazil.”- Reviewed by Wilder Robles, Ph.D. Assistant Professor, Department of Rural Development, Brandon University, Canada

"In a period still dominated by the neo-liberal agenda, and in which almost all attention is focused on the macroeconomic dimension, this book fills an important gap. By analyzing in detail the challenges of Brazilian Small and Medium Enterprises within the broader transformations of the productive, technological and financial system, it provides significant micro and institutional foundations for policy action."- Reviewed by Arturo Hermann is Senior Research Fellow at the Italian National Institute of Statistics (ISTAT) Rome, Italy

“This book examines entrepreneurship and small business in Brazil and assesses the role of government in the process and the strengths and weaknesses of the small business sector. Indeed, Maria Alejandra Madi really explains the fundamental concerns of Brazilian small businesses about their difficulties in an age of globalization. Policy makers who care about the future of economic sustainability will find this critical assessment of small businesses' competitive challenges invaluable.”- Reviewed by Miriam Kennet, Director, Founder & CEO of The Green Economics Institute, Founder and Editor of The International Journal of Green Economics

“Maria Alejandra Madi in this work explores why some micro and small business in Brazil succeed in improving their performance while others do not and particularly delves into the financial challenges to these firms, subject to unusually harsh and uncompetitive interest rates as well as lack of working capital. The book takes an outlook from the global context and the BRICS countries as a general economic reference and goes down into Brazil and micro and small firms. The study of management trends, labor qualification, innovation and exports, networking and clustering in micro and small firms in Brazil contributes to the general knowledge in the field. It finally suggests policies for small and micro firm sustainability in the country.- Reviewed by Dr.Oscar Ugarteche, Instituto de Investigaciones Económicas, Sistema Nacional de Investigadores/CONACYT, UNAM, Mexico

"Small businesses, embedded in their communities and providing an opportunity for people to develop their skills while earning a livelihood, are a vital sector of every thriving economy. Yet they are increasingly challenged by the power global corporations exert over the rules governing the market and the governments that frame then. With a focus on Brazil, Maria Madi identifies routes to success for small businesses and examines the vital contribution they make to a socially just economy."- Reviewed by Molly Scott Cato, British green politician, academic, environmental and community activist, and green economist, Member of the European Parliament (MEP)

Social Marketing: Global Perspectives, Strategies and Effects on Consumer Behavior

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Editor: W. Douglas Evans, Ph.D.
Professor of Prevention and Community Health & Global Health, The George Washington University, Milken Institute School of Public Health, Washington, DC, USA
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"New technologies are such an integral part of today’s social marketing programs. Dr. Evans’s book will be a great resource for those working in challenging contexts, a tool for helping them translate theory into practice. Well done."
- Reviewed by Kim Longfield, Director, Strategic Research and Evaluation, Population Services International, Eashington, DC

"Social marketing is not just something for selling products but, instead, provides a framework for all influence attempts including those promoting prosocial behavior. In this book, Dr. Evans offers an excellent overview of this approach, showing how it can be used in a variety of domains to achieve a variety of aims. Focusing on current trends in theory, research, and practice around the world, Evans shows that social marketing is not just a strategy for the
hyper-capitalist U.S. environment but, instead, a global strategy." - Reviewed by Michael L. Hecht, MD, Distinguished Professor of Communication Arts and Sciences, Penn State University, President, REAL Prevention LLC

To read the review in its entirety, click here.  
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